Using a keyword research tool to find the keywords that people are using to search for your content can be a great way to get your content in front of the right people. Using a tool is also useful for analyzing competitors’ Google Ads.

Ahrefs is one of the best keyword research tools available. They have a keyword tool called Keyword Explorer, which provides data for more than ten different search engines. They also offer a tracking tool and backlink analysis. They also offer a free seven-day trial.

Moz is another keyword research tool that provides a similar experience to Ahrefs. They do not provide as much data as other SEO tools, however. Moz has a less complex user interface, which makes it easier for beginners to use.

Ubersuggest is a keyword research tool that is great for people just getting started in keyword research. The user interface is easy to understand and it has a clean dashboard. It also has a detailed keyword overview page. The tool also shows cost-per-click data and keyword volume.

Serpstat is another keyword research tool that offers a number of features that are helpful to SEO professionals. It has a keyword database of more than six billion keywords, as well as a cost-per-click graph. It also provides keyword competition data and difficulty scores.

Jaaxy is another keyword research tool that offers a free trial. They have a keyword research tool that shows basic stats, suggestions, and related keywords. They also have a keyword gap tool that helps you identify gaps in your strategy.