If you are interested in advancing your search engine optimization skills, an SEO certification might be the best choice for you. This is a way to demonstrate to employers that you have the skills necessary to perform your job well.

There are several types of SEO certifications available, and you will need to make a decision based on your level of experience. Some courses are targeted to experienced practitioners, while others are geared towards those new to the industry.

An SEO training course can range from a simple overview of the fundamentals to more complex technical training. The course should cover such topics as keyword research, link building, and website optimization.

The best SEO certifications are the ones that come from well-respected organizations with strong credentials. The most comprehensive training will include more than 20 hours of instructor-led online classes, along with three hands-on industry-based projects.

The University of California, Davis offers a five-course specialization in search engine optimization. It also has a comprehensive capstone project.

Another certification worth mentioning is the Google Analytics Academy. The course consists of a series of videos, and is followed by a Google Analytics IQ exam. This is a great way to learn the basics of how Google’s search algorithms work, as well as the various tools and features that Google offers for tracking website performance.

The SEO industry has a number of entry points, and you should check out jobs listings to see what opportunities are available.