Search engine optimization (SEO) is not just about creating a webpage to put in front of your customers. It involves following some basic guidelines and using SEO tactics to increase your visibility and earn you the best possible search engine placement.

The golden rule of SEO is to provide quality content and a user friendly interface. There are a number of factors that influence your website’s rank, including links to your website from trusted sites, and the number of people visiting your site. Moreover, Google has created a new algorithm called the Panda that emphasizes quality over quantity.

Developing a high-quality website with a high-quality CMS like WordPress is important. A good website will load quickly and offer a superior user experience. Similarly, social plug-ins are a must for today’s market. They will increase the number of visitors to your site, and boost your e-mail remittances.

There are a number of things to do and a number of things to avoid in the pursuit of a great website. But what do you actually need to get your site ranked at the top of the search engine results pages? You don’t have to do everything to a tee, but you do need to do some things well and some things poorly.

The best website has a great UI and is built with the target demographic in mind. This will go a long way towards improving the odds of your page making the cut on the first few pages of a Google search.