If you have a website, you may want to learn how to do SEO. This will increase your site’s visibility and allow you to bring in organic traffic. It will also allow you to increase your website’s authority.

While there are many ways to do SEO, the first thing you need to do is conduct research. You need to understand the pain points of your target audience and the types of content that are likely to interest them.

Another way to determine what kind of content to create is to use keyword research tools. These tools will help you find the exact phrases that people type into search engines.

Next, you need to make sure your website is mobile-friendly. This will keep users happy and keep them coming back to your website. Your site’s speed also affects your ranking. Compressing images and converting them to WebP will help to improve your speed.

A good SEO tool will also be able to analyze your images and detect if there are any problems. Also, your site’s speed will improve if it is not hosted on a shared server.

To complete your SEO strategy, you’ll need to do a lot of work. However, it’s worth it. With consistent maintenance and regular updates, you can see an increase in traffic to your site.

You’ll also need to build backlinks. Links that connect your site to other sites will give you votes of confidence from those sites.